Effective Date : 28th July 2026

Michinoku Farm SG ("we", "us", "our") is committed to protecting your personal data in accordance with Singapore's Personal Data Protection Act (PDPA). This policy explains what we collect, why, and how you can control it.

2.1 What We Collect

• Contact details: name, email, phone number, delivery address
• Order and transaction data via [Shopify / Hitpay]
• Payment information via [Shopify / Hitpay] — we do not store full card details)
• Website usage data via cookies and analytics tools
• Marketing preferences, if you opt in

2.2 Why We Collect It

• To process, fulfil, and deliver your orders
• To communicate order updates and respond to enquiries
• To send marketing communications, where you've given consent 
• To improve our website and product offering
• To comply with legal and regulatory requirements

2.3 Who We Share It With We share data only where necessary for service delivery:

• Courier/logistics partners (for delivery)
• Payment processors (for transactions)
• www.michinokufarm.sg
• Social Media Platforms [IG / FB / TT] 
• We do not sell your personal data to third parties.

2.4 Cookies Our website uses cookies to support cart functionality and analytics. You can manage cookie preferences via your browser settings.

2.5 Data Retention We retain personal data only as long as necessary for the purposes above or as required by law.

2.6 Your Rights Under the PDPA, you may request access to, correction of, or withdrawal of consent for use of your personal data. 

2.7 Changes to This Policy We may update this policy from time to time. Changes will be posted on this page with an updated effective date.

2.8 Contact : hello@michinokufarmsg.com